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By helping control oxidative stress during the colouring process, the formula supports hair integrity while reducing visible signs of damage.\u003c\/p\u003e\n\u003cp\u003eThe ammonia-free formula meets Wella's new 0% standard, with 0% ammonia, mineral oil, PPD\/PTD and fragrance. 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damage\u003c\/li\u003e\n\u003cli\u003eDermatologically tested on sensitive skin\u003c\/li\u003e\n\u003cli\u003eHelps deliver 55% more shine, 45% more smoothness and 42% more nourished-looking hair\u003c\/li\u003e\n\u003cli\u003eDesigned for predictable mixing and professional salon performance\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"GLOSSMAX","offers":[{"title":"10\/0 LIGHTEST BLONDE","offer_id":55514169639253,"sku":null,"price":14.9,"currency_code":"GBP","in_stock":true},{"title":"10\/1 LIGHTEST BLONDE ASH","offer_id":55514169672021,"sku":null,"price":14.9,"currency_code":"GBP","in_stock":true},{"title":"2\/0 BLACK","offer_id":55514169704789,"sku":null,"price":14.9,"currency_code":"GBP","in_stock":true},{"title":"3\/0 DARK BROWN","offer_id":55514169737557,"sku":null,"price":14.9,"currency_code":"GBP","in_stock":true},{"title":"4\/0 MEDIUM BROWN","offer_id":55514169770325,"sku":null,"price":14.9,"currency_code":"GBP","in_stock":true},{"title":"4\/7 MEDIUM BLONDE 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